Catapultier Helps you
Unlock the Full Potential of Your Business
Use Marketing to Generate Traffic. Convert Leads. Capture Sales.
I work with businesses selling products online and offline to accelerate growth by clarifying their marketing and improving their e-commerce performance.
My Approach Is To:
- Build a Roadmap for succeeding with Marketing by reviewing current performance & capabilities, the desired future business direction, and assembling an actionable phased implementation plan
- Identify and execute marketing actions that can be quickly triggered for near-term results (e.g. tactical campaign, clarifying product positioning, etc.)
- Create longer-term initiatives to sustain momentum, drive increased awareness and future revenue growth
Take your Marketing Efforts to the Next Level by:
Using Digital Marketing to Turbocharge online Lead generation and Conversion of Leads to Customers
Drive new leads into your sales funnel by having a strong footprint across the different online channels that leverages engaging content. Engage experts to ensure your advertising spend is driving meaningful ROI.
Build a content strategy that addresses your customers concerns at different stages of the sales funnel and deliver it across the mediums which they frequent.
Accelerate the speed customers go down your sales funnels through Conversion Marketing & Marketing Automation.
Focus your execution by building a clear Marketing Strategy
Most businesses have a marketing plan that hasn’t been updated over time.
Are your assumptions around your customers and the online channels they visit still accurate? If you haven’t sat down to review this in a while, it’s likely not. If that’s the case, your marketing strategy and execution is probably not as effective as it could be.
Clarify your strategy so you know what to do, and also what not to do. It’s easy after all to build ever increasing lists of new things to do, but much harder to know what to stop. Do fewer things, better.
Testimonials from past Clients
“Vincent has been a great partner to work with in helping to overhaul our digital marketing, and was able to deliver excellent results right from the start. The first month we achieved monthly sales that were 3x the previous year and came very close to our previous all-time high during Black Friday.
We are happy to have expanded our mandate with him to lead our marketing team and he has helped take it to the next level. He built structure and process which has been helpful with our creative heavy team that admittedly skewed towards more ad-hoc execution. He also identified strategic gaps and re-focused priorities to better support business growth.
The staff on his team have really appreciated the coaching he has provided and I can see how their personal development has benefited from his management and leadership.”
Chloe Ho, Co-Founder/Designer at Pixie Mood (winner of Toronto Board of Trade new Entrepreneur of the Year)
“Vincent streamlined the experience for how we engaged new website visitors and nurtured them along to find the right retreat for them. There is complexity to the retreats we offer as it spans from the casual & fun retreats, to the structured therapeutic retreats so this new approach has been instrumental in the lift in our sales we have seen.”
Liz F., Ontario’s largest non-secular retreat centre
“Vincent helped clarify my product strategy, brand strategy, marketing funnel, and create actionable tactics to drive new leads. I would highly recommend him to other B2B professionals who are looking to level-up their marketing.
Karie Miller, Karie Miller Executive Coaching
“I’ve worked with many other marketing partners and Vincent stands out as a true marketing ninja. I appreciated his ability to think strategically, and was also impressed with his comfort in using technology to find solutions to my business and marketing problems.
I’m happy with the work he did to clarify my product strategy and positioning, as well as helping reset some of the key areas of my digital marketing. This has helped me achieve better results in this channel as I continue to make pivots in my product direction.
I plan to work with him on a more comprehensive marketing strategy to push my business to the next level, and look forward to collaborating with him again.”
Kim Chernecki, Freedom Street Inc
“Vincent provided a kick in the ass and some much needed objectivity.”
Doug Gray, Action Learning Associates
“Vincent is a Value Proposition Whisperer.”
Mary Henry, Omniworx
A little bit about me
I have over 15 years of Experience, and was a Marketing Director at Rogers, the largest Canadian wireless telecom, where I collaborated with the biggest global consumer brands (Apple, Samsung, Google, etc.)
I have deep experience in the Marketing disciplines of Product Marketing, Go-to-Market, Pricing, and Customer Base Management. I have also led and been involved with multiple cross-enterprise process transformation projects that have spanned 100+ stakeholders.
In addition to my corporate experience, I have strong academic credentials in business and technology, as well as other certifications and courses as I continually keep myself current.
Master of Business Administration from Ivey School of Business
Bachelor of Science in Computer Engineering (Honours) at Queen’s University
Pragmatic Marketing Certified: PMC-VI (Most Recognized Product Management & Product Marketing Certification)
Drip Certified Consultant (Fast Growing Marketing Automation Platform)
Digital Marketing Certificate at Brainstation